How to remove yourself from NAI Opt-Out (Network Advertising Initiative)
The Network Advertising Initiative provides a centralized consumer opt-out covering its member ad networks and data companies. Like the DAA tool, it sets opt-out cookies across many participating vendors at once for interest-based advertising. The NAI increasingly directs consumers to the DAA's WebChoices tools, so using both maximizes coverage.
Interest-based advertising profiles maintained by NAI-member ad networks and data companies.
Why removing yourself from NAI Opt-Out (Network Advertising Initiative) matters
On NAI Opt-Out (Network Advertising Initiative), anyone can look you up — often for just a few dollars — and pull interest-based advertising profiles maintained by NAI-member ad networks and data companies. That is more than enough to target you with spam and phishing, fuel robocalls, or in the worst cases enable stalking, doxxing or identity theft. Removing your NAI Opt-Out (Network Advertising Initiative) listing cuts off one of the easiest public sources of that data about you.
Opting out of NAI Opt-Out (Network Advertising Initiative) is quick and straightforward — it works via bulk browser opt-out tool, and removals usually process in 5-10 minutes. It is free: under U.S. privacy laws NAI Opt-Out (Network Advertising Initiative) has to honor opt-out requests, so never pay a "removal" fee. Most people finish it in just a few minutes.
How to opt out of NAI Opt-Out (Network Advertising Initiative), step by step
Open the NAI consumer opt-out tool.
Allow it to detect participating member companies in your browser.
Select all companies and submit your opt-out choices.
Repeat on each browser and device.
Also run the DAA WebChoices tool, since NAI now points consumers there for broader coverage.
Link verified June 2026 — brokers change their forms, so confirm it’s the official networkadvertising.org opt-out before entering anything.
Watch out: The NAI opt-out is cookie-based and per-browser, so it must be redone after clearing cookies or switching devices.
Sample opt-out letter for NAI Opt-Out (Network Advertising Initiative)
Some brokers accept (or require) a written deletion request by email. Here’s a ready-to-send template addressed to NAI Opt-Out (Network Advertising Initiative) — open it in the generator to add your details and your state’s legal basis.
To the Privacy / Opt-Out Team at NAI Opt-Out (Network Advertising Initiative), I am writing to request that you remove my listing and delete all personal information you hold about me, and that you stop selling or sharing it. I am making this request as a consumer exercising your opt-out and deletion process. To identify my records: Full name: [Your full name] Please take the following actions: 1. Delete all personal information you have collected about me. 2. Suppress my profile so it no longer appears on your website or any affiliated/partner sites. 3. Stop selling, sharing or licensing my personal information to third parties. 4. Confirm in writing once these steps are complete. Please process this request and respond within 45 days. If you need to verify my identity, contact me using the details above — but please do not require more information than is necessary to do so. Thank you for your prompt attention. Sincerely, [Your full name]
NAI Opt-Out (Network Advertising Initiative) is one of hundreds
Removing NAI Opt-Out (Network Advertising Initiative) is a great start — but your data is on many more sites, and NAI Opt-Out (Network Advertising Initiative) can re-list you within weeks. PersProtect removes you from 499 broker and people-search sites and keeps re-checking so you stay off.
Scan all 499 sites — free →Removing yourself from NAI Opt-Out (Network Advertising Initiative), answered
Should I use NAI or DAA?
Use both. They cover overlapping but not identical member lists, and NAI now routes many companies to the DAA tools.
Does this delete my data?
No. It signals participating networks not to use your data for interest-based ads; it is not a deletion request.
Opt out of other data brokers
See the full list of 100+ brokers and the Google/Bing removal steps in the data-broker opt-out guide. New to this? What is a data broker? · Comparing services? Best data-removal services 2026.