Incogni vs Optery: which one should you actually pick?
Same six criteria for every service, including our own, and an explicit note wherever PersProtect is not the right answer. No affiliate ordering, no invented scores.
Quick answer: Optery is the one to pick if you want to see the evidence: a free tier that shows your exposure and screenshot proof of each removal. Incogni is the one to pick if you want the lowest annual price for broad, automated coverage and do not care to watch it happen. The honest split is transparency versus cost per site — and Optery only matches Incogni on coverage at its more expensive Extended tier.
Head to head
| Service | Removal sites | Price (1 / yr) | Family | Free / trial | Breach monitoring |
|---|---|---|---|---|---|
| Incogni | 420+ (2,420 Unlimited) | ~$96 | up to 5 (~$172) | 30-day money-back | — |
| Optery | 90+ Core / 270+ Extended | $39 Core / $149 Extended | 2–5 | free tier (~20 sites) | — |
| ★ PersProtect | 499 | $99 first yr (then $141) | up to 5 ($299) | $4.99 / 3-day | Yes |
Prices and broker counts checked June 2026 against each provider’s public pricing pages. Plans change often — confirm current details on the provider’s site before buying. Broker counts are self-reported and counted differently (advertised reach vs. sites actually removed from), so several are ranges. PersProtect (★) is our own product and is held to the same criteria. Full method on the main comparison page.
Which one fits you
- You want the widest automated coverage for the lowest annual price
- You would rather not manage anything after the initial signup
- Screenshot reports are not something you would ever read
~$96/yr (annual billing) · renews ~$96/yr · 420+ (2,420 Unlimited) sites
- You want to see where you are exposed before paying anything
- You want before-and-after screenshots proving removals happened
- You only need the biggest people-search sites covered and want to pay less for that
free tier, then $39/yr Core · renews $39/yr Core, $149/yr Extended · 90+ Core / 270+ Extended sites
Neither of those two includes breach or dark-web monitoring, and both ask for a year up front. PersProtect covers 499 sites at the entry tier, adds breach, dark-web and password monitoring, and starts with a $4.99 three-day trial so you can see your exposure first. If the thing you actually want is the cheapest pure removal or a human privacy agent, the two above remain the better answers.
See your exposure before you choose
Whichever service wins for you, start by seeing where you are actually listed. Free scan across 499 broker sites, no card required.
Run my free exposure scan →Incogni vs Optery, answered
Incogni vs Optery: which is better?
Optery is the one to pick if you want to see the evidence: a free tier that shows your exposure and screenshot proof of each removal. Incogni is the one to pick if you want the lowest annual price for broad, automated coverage and do not care to watch it happen. The honest split is transparency versus cost per site — and Optery only matches Incogni on coverage at its more expensive Extended tier.
Which is cheaper, Incogni or Optery?
Incogni starts at ~$96/yr (annual billing) and renews at ~$96/yr; Optery starts at free tier, then $39/yr Core and renews at $39/yr Core, $149/yr Extended. Figures checked June 2026 — confirm on each provider's site, because pricing in this category moves several times a year.
Do Incogni and Optery remove data from the same sites?
They overlap on the big people-search sites everyone covers, then diverge in the long tail. Incogni lists 420+ (2,420 Unlimited); Optery lists 90+ Core / 270+ Extended. Those numbers are self-reported and counted differently, so the more useful question is how often each one re-checks — brokers repopulate, and a single removal pass wears off.
Can I use both Incogni and Optery?
You can, and a few people do run two services to cover the long tail, but it is rarely worth double the money. The overlap on the highest-traffic broker sites is large, and duplicate removal requests to the same broker do not speed anything up. Picking the one that matches your priority — price, proof, human help or monitoring — is the better use of the budget.
Does either one include breach or dark-web monitoring?
Incogni does not — it is removal only. Optery does not — it is removal only. If you want both removal and alerts when your data leaks, check that before buying, or you end up paying for two subscriptions to solve one problem.